Sellmark with new products at IWA 2026
Sellmark is a group that brings together some of the most recognizable brands on the market. As befits the time of the largest industry event in Europe, the group showcased more than a few new products at its booth. Among them:
- new KJI tripods and heads,
- Sightmark optics, including the 1–4x Strikon,
- affordable Firefield rangefinders and binoculars.
Sightmark reviews

Photo: Łukasz Kołodziejski, MILMAG
Do you want a scope, a prismatic red dot, or a magnifier? Is it possible to combine their features into a single product? Yes!
You ask, you get it. A combination of different benefits rolled into one. A simple and stable mounting system. Additional accessories, such as tools, a battery, covers, a cleaning cloth, and various screws, make it easy to tailor the Sightmark Strikon VMP 1–4×22 to your needs. On top of that, the manual is clear and easy to understand.
Łukasz Kołodziejski, MILMAG
Sightmark Strikon VMP 1–4×22 Review – a prism scope with adjustable magnification

Photo: Bartosz Szymonik, MILMAG
The M1 V2 doesn’t pretend to be something it isn’t. It doesn’t try to compete with armored, toaster-sized red dots, nor does it put on any sort of overly “military” seriousness. It’s light, simple, durable, and it just works.
Anna Mielczarek, MILMAG
SightMark Mini Shot M-Spec M1 V2 – a Complicated Name for Simple, Reliable Gear
KJI Review

Photo: Mariusz Piwowar, MILMAG
Thanks to a smooth 360° range of pan and tilt adjustment, the KJI Mag Series accessories allow for effortless target tracking and precise aiming, whether you’re an experienced shooter, a hunter, or just getting started in shooting sports.
Mariusz Piwowar, MILMAG
KJI Mag Series – Alternative Rifle Tripod Mounting Systems That Make Shooting Easier
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